Europafilter IM AB respects your privacy and the right to control your personal information. Our guiding principles are simple. We will be open with what data we collect and why. We will protect your data as if it were holy.

Europafilter IM AB registers and processes the customer’s personal data in accordance with the General Data Protection Ordinance (Regulation (EU) No 2016/679 of the European Parliament and of the Council, GDPR). The term “personal data” means information that can be directly or indirectly attributed to a person.

Europafilter IM AB is the person responsible for data processing and is responsible for the processing of your data.


The legal basis for collecting and processing your personal data is based on the Data Protection Regulations formulations regarding compliance, agreement, and legal and regulatory requirements.


Your personal data will be processed in order for Europafilter IM AB to fulfill its obligations to you.

The completion may consist of deliver the product or service or additional services that you have ordered and, if applicable, be able to perform customer administration and customer care.

Processing of your personal data may also happen to fulfill obligations under laws and regulations, such as security. The treatment may also include information about contacts between you and Europafilter IM AB, eg. notes on questions and complaints.

If you actively agree to receive direct marketing, your personal information will be used to provide different offers of services and / or products from Europafilter IM AB and Europafilter IM AB’s partners.

In addition to the above purpose, you agree that your personal information may be used as a basis for market and customer analysis, as well as risk management and statistics to develop Europafilter IM AB’s offer and service.

You can unsubscribe at any time, or adjust any offers you receive from Europafilter IM AB.


Europafilter IM AB processes personal information mainly for the purposes listed below and for any additional purposes stated at the time of collection:

1. To fulfill orders for services through one of the platforms offered by Europafilter IM AB;
2. Enable good customer service, such as managing your requests, correcting incorrect data or sending information you have requested e.g. newsletter;
3. Information on ordering a product or service is stored and analyzed, as well as the basis for offers and discounts as well as marketing of both general and targeted nature;
4. In order to manage customer profiles, conduct analyzes and market research;
5. For system administration and for obtaining statistical data about the behavior and patterns of our users, this does not identify an individual person but occurs at the aggregate (legal person) level;
6. To analyze, deliver and improve our products and services through analysis of your behavior on our websites and app;
7. Personal data is also used for analysis to perform segmentation / profiling, in order to develop targeted offers and services;
8. To send you information and promotion via SMS, email, app, push or other digital contact routes such as social media since you have an active customer relationship with us;
9. To contact you via app, phone, text message, email, or post about other offers, promotions or services that we believe may be of interest to you, please note that you may decline this promotion at any time;
10. In order to provide you with relevant recommendations, offers and custom services based on what others with similar behaviors have been interested in, what you have chosen for service, looked at and shown interest in;
11. To help us develop our website and apps to be more useful and to improve your user experience of the platforms offered through Europafilter IM AB by customizing the display of services to the device being used;
12. To send important messages as communication about changes in our terms and policies;


Personal data that will be processed includes, but is not limited to; name, address, e-mail address and telephone number.
To disclose personal information is optional, but in some cases we can not provide you with the service you have ordered unless you provide your personal information.


We store personal information as long as it is necessary to meet the above objectives. By your order of product or service through Europafilter IM AB you agree that your personal information will be stored by Europafilter IM AB.
We will never process your personal data for a longer period than permitted by applicable law, regulation, practice or government decision. For example, data may be stored longer if required by the Consumer Buying Act or the Accounting Act.
In order to keep your personal information updated and accurate, we may supplement and update your personal data by collecting from commercial and public records.


When you use our site and app, personal data may be collected via e.g. cookies. This is only done through a separate consent. This will store the information about your use and the pages that are visited. This could be technical information about your device and internet connection such as operating system, browser version, IP address, cookies, and unique identifiers. When visiting our websites where our services are provided, different techniques can be used to recognize you in order to learn more about our users. This can be done directly or through the use of third party technology.


In the event that our site contains links to third party websites, websites, or materials published by third parties, these links are for information purposes only. Because Europafilter IM AB has no control over the content of these websites or its materials, we are not responsible for its contents. Europafilter IM AB is not liable for any damages or losses that may arise from the use of these links.


Your personal data will be processed by Europafilter IM AB. Your personal data may also be processed by Europafilter IM AB’s partners, for example. agents, resellers, local partners at the installation site and by Europafilter IM AB, employing technical or administrative services.

By submitting your personal information you agree that we may process your personal data outside the EU and EEA. In cases where personal data are processed outside of the EU / EEA, either a Commission decision indicates that the third country in question ensures an adequate level of protection or appropriate safeguards to ensure that your rights are protected.


By actively accepting our terms and conditions on the Europafilter IM AB website, by purchasing via agent or reseller, by purchase or assistance by email or telephone, you agree to the collection and processing of your personal data as specified in this letter.


We are required to correct, complete, block or delete incorrect personal information at your request.

The person who has consented to the processing of personal data also has the right to revoke this consent. If you wish to withdraw your consent, object to our treatment or believe that processing of your personal information is not necessary for the stated purposes, you may request deletion or restriction of your personal information or object to our treatment by email to

For personal information required to deliver and perform a ordered product or service, and lead time for any complaints, the relevant personal data will be deleted as quickly as possible.

You can also contact Europafilter IM AB Customer Service at or by phone +46 (0) 31-3186500 if you wish to receive help with any of the above actions.

We are obligated to provide, upon your own signed written request, any information about your personal data processed or not. If such information is processed, written information shall also be provided about the personal data processed from you, from which these data were obtained, the purpose of the processing, and to which recipients or categories of recipients the information has been provided. This information is provided in a so-called records.

Send the written request to:

Europafilter IM AB, Metodvägen 6, SE-435 33 Mölnlycke, SWEDEN

We reserve the right, in the case of obviously unfounded or unreasonable requests, to either incur a reasonable fee covering the administrative costs of providing the information or taking the requested action or refusing to respond to the request.

You may, under certain conditions, have the right to obtain the personal data that you have provided to you in a structured, widely used and machine-readable format and may transfer them to another person responsible for personal data.

If you have any complaints regarding our processing of your personal information, you have the right to lodge a complaint with the Swedish Data Inspectorate ( or other competent supervisory authority that supervises the company’s handling of personal data.


Europafilter IM AB, org. no. 556816-5087, +46 (0) 31-3186500, Metodvägen 6, SE-435 33 Mölnlycke, Sweden, is personally responsible in accordance with the General Data Protection Ordinance (Regulation (EU) No 2016/679 of the European Parliament and of the Council, GDPR ).

Mats Norling
CEO Europafilter IM AB